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Published on March 12th, 2013 | by DanNation

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Abercrombie & Fitch in 1928

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Something that might surprise all of you – while we are used to seeing twink-perfect shirtless models (and older insecure gay men) sporting A&F, it wasn’t always about skin. Below is an ad from a 1928 Vanity Fair. Back then, the brand was known as “The Greatest Sporting Goods Store in the World.” It was a great place to procure “shooting” clothes for sure. It is interesting to see how brands evolve over time. No complaints from me, BTW.

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About the Author

Writer, gay blogger, tech addict and news junkie, DanNation grew up in Maine and resides in San Francisco with husband Rich and canines Puki and Sydney. He is in Year 8 of writing his DanNation blog. Feel free to submit stories, story ideas, photos and other items you'd think would interest our readers! Email: dannationblog@gmail.com.



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